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Control is a pioneering Helsinki based skateboard collective from the 90’s, later forming into a streetwear brand. For this spring, Makia and CTRL are bringing back the labels’ iconic styles in the form of the ‘Powerhouse’ capsule collection.
Control is a pioneering Helsinki based skateboard collective from the 90’s, later forming into a streetwear brand. For this spring, Makia and CTRL are bringing back the labels’ iconic styles in the form of the ‘Powerhouse’ capsule collection, with artwork dating back to the company’s early years.
Control spawned talent like Arto Saari to international fame with their most notable film ’Teens’ from 1998. Later forming into a streetwear brand known for its colourful and thought provoking prints, by artist and label head – Mr. Freeman.
The ‘Powerhouse’ capsule collection features t-shirts, hoodies, sweatshirts, jackets and accessories in unisex fits, with artwork by CTRL head Tomi Freeman.
Finnish streetwear media Hypend sat down with designers Jesse Hyväri from Makia and Tomi Freeman from CTRL, to discuss how the ‘Powerhouse’ capsule collection came to be.
Read the full story here.
All images Karim Awad / Hypend
We live in a world where conflicts get more visibility than peace. When conflicts feel distant, the importance of peace can easily be forgotten.
Finland is known as ‘land of a thousand lakes’ and from its unique Archipelago Sea that contains arguably the largest archipelago in the world by the number of islands. Together with Keep the Archipelago Tidy Association we created a small collection of everyday essentials to promote the wellbeing of our coastal and lake areas.
For the second and final part of our collaboration with the Moomins, we got inspired by the easily relatable and curious character of Moominpappa. Makia × Moomin Part 2/2 out now.